Electric ɪˈlɛktrɪk

Adjective – having or producing a sudden sense of thrilling excitement.

Charged, Electrifying;

Welcome to Electric Alley, the UK’s first and only travelling all electric Demo Day extravaganza!

Every Electric Alley hosted features all our latest models for demonstration, we only have a limited number of slots for the day so to avoid disappointment book early using our online booking system, or just wing us an email or give us an old fashioned phone call!
To demo a motorcycle there are a few conditions and important bits not to forget but it’s all a fairly laid back affair, the way we want it to be! You’ll find most of our locations are near or offer food and drink on the day, so you can happily munch away whilst being electronically enlightened!

We also try and hold our events in family friendly areas where there are activities for others maybe not so much interested in the electric revolution can be kept entertained! Given time we intend on including something for all the family, young and old within our arsenal….
We are just organising our Tour dates and locations for 2018 but sign up to the newsletter and sometime shortly we’ll put them all up so you can get them in your diary!

We don’t make the individual slots for booking available till a month before the date so we know as to what models and makes we will be bringing along but keep and look out, put the dates in your diary and we’ll let you know when the slots are open!
Its also worth noting that as much as we would like for everyone to try everything, we limit one slot per person initially so everybody has at least one ride out, if by chance a slot is cancelled or there is a no show then we will gladly offer it next to you!

The Electric Alley Team.




We're working hard on our next Electric Alley event. So stay wired for the next opportunity to test ride one of our amazing machines. Or, if you simply cannot wait, drop us an email and we'll get you on an electric motorcycle as soon as possible!

July 2019
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Please Note:
Any viewing and demo riding is by appointment only.

Drop us a line using our online form, send us an email, give us a call or even send us a letter! Whatever the case we'll do our upmost to respond as quickly as we can.

Anyone is welcome at EEMC HQ, but its a busy workshop and showroom so to makesure we have enough time to put the kettle on please contact us before popping your head in the door!


Landline +44 (0) 1379 898987

Mobile +44 (0) 7917606725

English Electric Motor Co. 

Electric House

Unit 1

Hall Farm

Church Road




IP22 1RJ

Opening Times

Mon - Fri 8.30am - 5.30pm*

Sat - 9.30 - 1pm*

Sun - 9.30 - 1pm*

*Although these are our normal times quite often you'll find us at the showroom and workshop over weekends and holidays. Just give us a ring to see if we are in! We can also open up outside of normal hours if needs be for people or groups unable to visit during normal opening hours.